USPA FRUIT takes part in Berlin’s Green Week-2019

This year, a record number of companies — 1750 from 61 countries — are taking part in the Green Week in Berlin. For the first time in the last five years, Ukraine has been represented by a national pavilion, where 56 companies present their products.

The Green Week is organised by Messe Berlin GmbH. Its non-commercial sponsors are the German Farmers’ Union (DBV) and the Federation of German Food and Drink Industries (BVE).

Our booth: Hall 7, Stand 7.2a. 

The mission of USPA FRUIT is to change the production and supply of fresh produce, to promote the widest possible marketing of Ukrainian fruit on world markets, along with convenient modern packaging and excellent service. Despite the fact that Ukraine is a young country-exporter of the fresh apples, we are as «USPA FRUIT» team already have something to be proud of our export’s geography.

12 countries in EU, Middle East, Asia:

— Sweden
— Spain
— The Netherlands
— UK
— Singapore
— Kingdom of Saudi Arabia
— The UAE
— Qatar
— Kuwait
— Bahrain
— Hongkong
— Malaysia

Of course, each of these countries has special fruits and assortment preferences, but all the customers, without exception, have already evaluated the highest organoleptic parameters of fruits supplied by «USPA FRUIT». Due to the latest technologies, we were able to work for 12 months without interruption — the last Golden apples of 2017 season were sold in July and the first new harvested Golden apples of 2018 season were sold in August. This way we managed to avoid seasonability working whole year around.

Volodymyr Gurzhiy, a head of the first aggregating company of fruit producers: «Export is always a very serious preparation, it’s a strategy that begins with the organization of a very clear business plan. If we plant an orchard, we must immediately know which varieties we have to choose and know which market to implement them. Mutual respect with partners is very important, it is necessary to have a schedule of supplies and in no way to leave it, it is necessary to work clearly and coherently».